Hi, I'm Hailey. A visual designer and illustrator helping brands build a better world.
Trusted by
Selected Work
Crafting compelling brands that tell a meaningful story.
Link Light Rail Openings
Sound Transit
From 2024-2026, Sound Transit opened ten new stations in four major Link light rail region expansions (Lynnwood, Redmond, Federal Way, and the Crosslake 1 & 2 Line connection). To celebrate these events, I designed and illustrated campaign materials spanning window installations, illustrated maps, stage backdrops, temporary signage, and even a train wrap!
Use Food Well
WA State Department of Ecology
Lead designer for the Use Food Well campaign to cut Washington's food waste in half by 2030. Created the campaign brand, illustrations, digital ads, resource guides, and UX/UI design.
Broken Care System
Pivotal Ventures
Editorial illustration for Evoke.org exploring how the pandemic exposed the nation's broken caregiving system, created in partnership with Pivotal Ventures.
Sounder 25 Years
Sound Transit
Branding for Sounder Train's 25th anniversary, blending vintage character with modern design inspired by northwest scenery along the route.
What I Do
Bringing brands to life through design & illustration.
Brand Design
To tell the story of your business to your community, together we will build a visual identity that translates your ideas and vision into a comprehensive, joyful brand experience.
Illustration
Custom illustrations for digital and print, from spot icons to full scenes. I love taking complex ideas and creating visuals that connect people to the story in a deeper way.
Art Direction
Shaping the visual language behind campaigns, shoots, and creative projects, I bring cohesion to every piece, from concept to final execution. Whether collaborating with photographers, designers, or clients, I translate ideas into compelling imagery that resonates and holds attention.
Client testimonials
“Working with Hailey on the 'Women Are Magic' creative series was an inspiring and truly collaborative experience. She brought her unique artistic vision to each portrait, infusing every illustration with personality and an authentic flair.”
Allison Mayer
West Coast Aesthetic
Jade Monroe
WA State Department of Ecology
Jimmy Smalley
The Yoga Shala Everett
MacKenzie Knapp
MacKenzie Knapp Therapy
Band Members of Sweet Marilyn
Sweet Marilyn
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Making an Impact
Good design, real results
A peek at the brands, projects, and moments where design comes to life.
Use Food Well Campaign Execution
WA State Department of EcologyFrom brands to campaigns to web
Sound Transit Train Wrap Reveal
Sound Transit
Yoga Shala Brand Reveal
The Yoga Shala EverettDesign for good
Let's create something meaningful together.
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